If you know anything about internet marketing, then you know that using an auto-responder is a key element the business. Configured the right way, it can put your customer relationship building on auto pilot.
Auto-responders also have more than one use. You can use them as contact management systems. They are sometimes used for blasting and managing emails. In addition, they create and keep more than one list and email sequence while helping you to forget about all the repetitiveness of doing it manually.
Two different types of auto-responders are available:
• Auto-responder subscriptions
This type is hosted by someone else. This kind is easier because someone else already has it installed for you and other users to use. You will also find a monthly subscription fee associated with the service.
Monthly pay auto-responders also have a down side. You may be forced to pay more money for having lots of contacts. Other subscribers may share the IP address with the subscription type auto-responders. If your service provider’s IP address gets blocked, your emails get blocked. In the end, you could pay way more over time with the subscription than just buying the server based auto-responder.
• One time pay auto-responders
This kind has more plusses than minuses. First, you can have as many contacts as you can possibly add without paying a penalty. Also, if you acquire a dedicated IP address, you can save yourself from getting blocked from email providers by spammers and on shared IP address. And, you will have absolute control of your lists with this type, unlike the subscription based.
More options exist with this type including the option to set how many emails blast out per minute. Sending out too many emails at one time can draw a flag or even get your IP address blocked.
Knowing the right type of auto-responder for your individual situation can save you time, money, and even keep your stress lower. Choose carefully and start enjoying the massive rewards one can get from this powerful tool.
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This post was written by plrpro on September 25, 2009






